Senior Marketing Analyst

We are looking for a Senior Brand Marketing Analyst with strong experience in the Brazilian automotive market, preferably in the truck and commercial vehicle segment, to strengthen brand positioning, generate demand, and support sales growth.The role will be responsible for developing and executing brand and product marketing strategies, covering digital channels, media, events, partnerships, and lead generation.We seek a strategic, hands-on, data-driven, and creative professional with strong communication, negotiation, and stakeholder management skills.
Requisitos
Bachelor’s degree in Marketing, Business Administration, Business Management, Automotive Engineering, or a related field.Solid experience in marketing within the automotive industry, including experience with OEMs, dealerships, or automotive clients at advertising agencies.Experience in the truck and commercial vehicle segment will be considered a strong advantage.Proven track record of marketing results in the Brazilian market, such as increasing brand awareness, generating demand, driving sales growth, or successfully launching new products.Strong negotiation skills with media outlets, suppliers, agencies, distributors, and business partners.Strong analytical skills, with the ability to interpret marketing and market data and translate insights into practical decisions and actions.Experience managing marketing KPIs, including leads, conversion rates, campaign performance, audience profiles, and ROI/ROAS.Creative mindset, with the ability to develop relevant marketing campaigns and commercial initiatives aligned with market trends.Practical knowledge and experience in digital marketing, including Google Analytics, Meta Ads, and SEO.Advanced English proficiency, with strong listening, speaking, reading, and writing skills.